in public · in progress

I'm obsessed with rebuilding go-to-market to be AI-native.

Marketing, BDR, AE, SE, I've sat in most of the seats and know where go-to-market breaks. This is where I share what I'm chasing and building to fix it.

AI does the heavy lifting. The judgment stays human.

// right now

Tinkering with a lead & account scoring engine

phase: building & testing

See the AI-native GTM system, running in code

02Thinking out loud

Notes on building with AI.

more on LinkedIn · this feed is mine to grow

03How I work

I don't wait for
a playbook.

Co-founder Support Marketing Sales SE Builder

Dubai → India → Latvia → Lisbon

Hand me a half-formed priority and I turn it into a plan, find what's missing, and own the outcome. I built Agorapulse's first Solutions Consultant function from zero, no predecessor, no playbook. The path above isn't a résumé, it's the range I draw on when a problem doesn't fit one box.

I've spent the last decade living and working across countries, Dubai, India, Latvia, and now Portugal. Operating across that many contexts is where a lot of my perspective and judgment come from. Off the clock it's my two sons and a camera, the things that keep the ideas fresh and AI in its place.

04Off the clock

Through a lens.

Let's make it run.

If your revenue should be running better than it is, or you want someone who can both diagnose it and build the fix, say hi.